WORKWORK
WORKWORK
I'm Frankie. I’ve built a career on delivering high-impact, data-driven CONTENT & creative that increases brand recognition and engagement at the speed of culture. I'm passionate about storytelling that moves the needle and I believe in the power of creativity combined with strategy to drive results.
I contribute ConcEPTS, lead teams, create CONTENT, collaborate with others, and get things over the finish line.
Frankie has worked with brands like Apple, Harley-Davidson, and Upwork, collaborating with agencies such as Droga5, Alto, and R/GA. He currently serves as FOX Factory’s Senior Manager of Brand and Marketing overseeing its portfolio of brands.
Prior to joining FOX, Frankie was a Senior Creative on Upwork’s first global brand campaign. At Harley-Davidson, he led the brand’s first digital product launch, served as Editor-in-Chief of The Enthusiast magazine, and directed initiatives across branded content, social media, and partnerships with influencers, celebrities, and brand collaberations.
Passionate about both creative excellence and team leadership, Frankie thrives at the intersection of strategy, storytelling, and execution. Whether crafting brand narratives or managing cross-functional teams/channels, he brings a blend of vision, collaboration, and efficiency to every project—delivering work that resonates and drives results.